Ballymena Privacy

1. Information Collected by Ballymena

Ballymena collects and processes several types of personal information, including:

2. How Ballymena Use Your Information

Ballymena uses your personal information for the following purposes:

• Ballymena Services (Contract Performance):
  • Handling vehicle rental bookings and agreements for hires in Ballymena. Confirming your identity and checking you meet local rental criteria. Coordinating vehicle collection and return at our Ballymena location. Processing payments and handling deposits and charges.
• Ballymena Customer Communication (Legitimate Interest/Contract Performance):
  • Sending booking confirmations, updates, and important rental information for Ballymena. Responding to your enquiries and offering customer support. Informing you of changes to our services or policies.
• Ballymena Marketing (Consent/Legitimate Interest):
  • Sending promotional offers, newsletters, and service updates from Ballymena where you have given consent or where Ballymena has a legitimate interest. You can opt out at any time.
• Ballymena Service Improvement (Legitimate Interest):
  • Monitoring website usage to refine user interface and functionality. Conducting research to update Ballymena vehicle fleet and services.
• Ballymena Compliance (Legal Obligation):
  • Meeting legal, regulatory and tax obligations in Ballymena. Detecting and deterring fraud and protecting service security. Handling disputes and applying our terms and conditions.

3. Data Sharing

Ballymena may share your personal information with:

• Ballymena Providers: Third-party companies that assist Ballymena in providing services, such as payment processors, IT support providers, and maintenance services. These providers are contractually obligated to protect your data.

Ballymena does not sell your personal information to third parties for marketing purposes.

4. Ballymena Data Security

Ballymena implements appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, access controls, secure servers, and regular security assessments. Nevertheless, no internet transmission or electronic storage can be guaranteed to be completely secure.

5. Data Retention — Ballymena

Ballymena retains your personal information only for as long as required to fulfill the purposes for which it was collected, including to meet legal, accounting, or reporting requirements. Retention periods vary depending on the category of information and the context in which it is processed.

6. Your Ballymena Rights

Under UK data protection law, Ballymena residents have the following rights:

• Right of Access — Ballymena: Request a copy of the personal information Ballymena holds about you.

To exercise these rights, please contact Ballymena using the details below.

7. Cookies and Ballymena

The Ballymena website uses cookies and similar technologies to improve your browsing, analyze site traffic, and personalize content. You can manage your cookie preferences through your browser settings.

8. Policy Updates for Ballymena

Ballymena may update this Privacy Policy periodically to reflect changes in its practices or legal requirements. Updates will be posted on this page with a revised Last Updated date. Ballymena encourages you to review this policy regularly.

9. Contact Ballymena

For questions about this Privacy Policy or our data practices, please contact Ballymena: